2022-05-06 Opportunities and dangers of display advertising Digital advertising brings with it a whole range of new advertising opportunities that can be promising for smaller ... read more
2022-04-14 Very Peri – Color of the Year 2022 A new Pantone color that awakens personal ingenuity and creativity with its bold presence. read more
2021-10-15 Brexit: One year on… At the beginning of January 2021, after years of discussion, negotiations, opinion and a few false-starts, the UK left ... read more
2021-10-14 Robert Wacker> The worldwide seed-industry – another busy year At the end of the 1990s, the worries were great! Many companies that had started selling seeds to hobby gardeners after ... read more
2021-08-23 Robert Wacker> Rising raw material prices in horticultural production with stagnating sales prices Which plant producer has not complained about "bad prices" in the last decades. In fact, our industry has a ... read more
2021-04-16 Online meetings via ZOOM – a practical example For more than a year, the words ZOOM, TEAMS or Skype have been part of many people's everyday working lives. These ... read more
2021-02-16 Tags = Gardening Confidence It’s important that we not forget who really supports us all. From breeding and branding, through production and ... read more
2021-01-18 Robert Wacker> Orchids – from top seller to “problem case” In the last 25 years, the production and sales figures for orchids knew only one way - upwards. While considerable ... read more
2020-12-30 Robert Wacker> The colors of the year 2021 Since 2012, the Pantone Color of the Year ’has also been observed, discussed and partly used for product developments ... read more
2020-12-09 Plant Sales Predictions for Spring 2021 Forecasting is a difficult business. How many of us predicted a Covid virus for this past spring? The impact of the ... read more
2020-11-03 Wilhelm Gregg> Picture labels in the green market / materials yesterday - today - tomorrow When people talked about picture labels for plants 20 years ago, they mostly meant small-format, white stick, clip-on ... read more
2020-08-10 Robert Wacker> Speeding up the structural change? – An interjection! In the beginning of March 2020, many economic research institutes predicted far reaching structural changes in the ... read more
2020-12-01 Robert Wacker> The impact of Covid-19 to the GREEN Industry Horticulture and the horticultural retail sector have been under a lot of stress in the past few months. In the ... read more
2020-02-07 Robert Wacker> IPM Essen 2020 - the world's leading trade fair is once again setting the tone A total of 1,538 exhibitors from 46 countries presented their innovative products and services in the fields of plants, ... read more
2020-01-23 Robert Wacker> The European Plant Passport – a new challenge for the GREEN Industry In recent weeks and months, hardly any other topic has affected production horticulture in Europe as much as the EU ... read more
2019-12-11 Robert Wacker> The color of the year 2020 – «CLASSIC BLUE» Every year at the beginning of December, many designers, fashion enthusiasts and increasingly more people in the green ... read more
2019-10-14 Robert Wacker> Plantarium 2019 – "Green Fits All" "Green Fits All" was the slogan of the 37th edition of the Plantarium exhibition in Boskoop (The ... read more
2019-08-07 Cultivate 2019 – a report about the news Research shows that consumers need help shopping at a garden center. In fact, most don’t even identify themselves as a ... read more
2019-07-12 Innovative label solutions – practical examples Adding labels to plants has been a pre-requisite for growers and retailers in the UK for decades now. Approximately 15 ... read more
2019-06-18 Christian Schuler> 10 Easy SEO Tips Nowadays, a website that can not be found on Google does not exist today. A well structured and coherent SEO concept ... read more
