2018-04-27

Pot cover – reach the full attention

Pot cover – reach the full attention
 
Author:
Sales and Marketing

Expressive pictures, product information, caring instructions or recipes – pot cover offer enough space for supporting the plant effectively in advertising.

The communication at the point of sale is very important to positively influence the buyer’s decision. Why should I decide to buy this plant? What makes it different to other plants? Give the consumer an idea of what makes your plants so special and what he or she can do with it. With a colourful pot cover your product looks more appealing to the dedicated target group.

The packaging is the centerpiece of a brand and serves as figurehead. The first impression counts and conveys the buyer a feeling and opinion about the product. Profit from this first impression and convince the consumer of your product.

For herbs and vegetables you can show recipes for example to inspire the consumer with ideas. On pot covers for ornamental plants you can show cultivation examples for garden, terrace or balcony to give an inducement to buy.

Furthermore, a pot cover gives a practical value as well: implementing a flap in the cover, the plant can be lifted and carried easily. For cactuses you can even put the tongs aside.

We can develop form and layout of the pot cover individually for you – whether you’d like it with or without back part, a striking outline or fancy design. For an optimal fitting we need a sample of your pot before so we can make sure the pot cover will fit and last.

We print on eco-friendly PP. Alternatively we also offer printing on wet strength cardboard or FSC-certified paper. We are happy to talk about details with you.

Profit from our longtime experience with pot covers - we are happy to advise you from the first idea to creation and final print product. Get in touch - we look forward to hearing from you!
 

Author:
Luisa Gregg
Sales and Marketing
After graduating from International Business & Management, Luisa Gregg has deepened her knowledge of marketing activities and has been responsible for brand management in the green industry since then. Since March 2016 she has worked at Gregg Marketing as sales and marketing manager and writes regular contributions to this blog.